Skaddenite-Turned-Entrepeneur Eats Own Dog Food (in Lingerie!)

by lawshucks on December 16, 2008

Catalina Grimald.  Valleywag Pic

Catalina Girald. Valleywag Pic

Ahh, Valleywag.  You find such wonderful stories but you’re too focused on the tech angle for us.  Today’s turn is an interesting piece on Catalina Girald (BC JD ’99, Stanford MBA ’06) and Moxsie, a “boutique marketplace for independent fashion that is revolutionizing the online fashion experience.”  Valleywag focuses on the tough times forcing the entrepeneur to do her own fashion modeling for the Lucy B lingerie in the online catalog.

But here’s what Law Shucks really finds interesting.  In Catalina’s own words:

The idea for Moxsie was conceived one snowy day while driving through the hills of Ithaca, New York while Catalina was still a lawyer at Skadden, Arps, LLP in New York City. With the encouragement of her friend, she decided to pursue it. First, Catalina enrolled in Fashion School at FIT and surreptitiously attend classes with the help of Maggie, her assistant at Skadden. From there she took her little seed to Stanford Business School where it was pulled apart, prodded and twisted by many professors and Catalina’s classmates in S356.

More after the jump (including some of Catalina’s photos, which Law Shucks also has to admit to finding at least as interesting as her story)

Catalina seems to have a knack for publicity.  She provided this pic to Valleywag, presumably to show it’s really her because the pics on the site have the head cropped off.

Pic: Catalina Girald / Valleywag

Pic: Catalina Girald / Valleywag

According to her LinkedIn profile, Catalina spent almost 4 years at Skadden in the M&A group, working on Latina America deals.

A little digging also turned up a Business Week article from March 2006, in which Catalina, then a 2nd-year MBA student at Stanford, expresses her hope that “in the future, women entrepeneurs will pursue their dreams without being intimidated.”

  • mokie

    cool site

  • mokie

    cool site

  • DizzyLizzy

    Nice to see that working for Skadden pushes their lawyers to the brink of hoedom.

  • DizzyLizzy

    Nice to see that working for Skadden pushes their lawyers to the brink of hoedom.

  • sara

    Cameltoe!!!

  • sara

    Cameltoe!!!

  • http://kitofhealth.com stii

    Better than more others

  • http://kitofhealth.com stii

    Better than more others

  • http://kitofhealth.com rom

    That is old one

  • http://kitofhealth.com rom

    That is old one

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